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Europe's number-two automotive manufacturer
Accelerating international development
PSA Peugeot Citroën once again confirmed its status as a major player in the automotive business in 2006, selling 3.36 million vehicles for 5.2% share of the worldwide market. Europe's number-two manufacturer, the Group also grew its sales outside Western Europe, with more than one million units sold internationally in 2006.
In Western Europe, PSA Peugeot Citroën maintained its number-two ranking in 2006, with 13.9% market share (PV + LCV) and 2,360,500 registrations. It continued to lead the light commercial vehicle (LCV) market, with 17.7% share (368,000 units sold).
Outside Europe, PSA Peugeot Citroën increased its sales by 4% to a total 1,070,000 units in 2006, notably through strong sales growth in China and Latin America.
Leadership status in Europe
With European sales of 2.31 million vehicles in 2006, PSA Peugeot Citroën confirmed its number-one ranking in France (31.3%), Spain (19.7%), Belgium and Portugal.
The Group ranked second in Austria, Denmark and the Netherlands.
PSA Peugeot Citroën sales continued to grow in the UK, Italy and Germany, with market share of 10.5%, 9.5% and 5.7%, respectively.
PSA Peugeot Citroën's industrial base in Europe comprises 12 production centres: six in France (Aulnay, Poissy, Rennes, Sochaux, Mulhouse, and Sevelnord, as part of a cooperation agreement with Fiat), two in Spain (Vigo and Madrid), and one each in Portugal (Mangualde), Italy (Sevel, as part of a cooperation agreement with Fiat), the Czech Republic (Kolin, as part of a cooperation agreement with Toyota), and Slovakia (Trnava).
Accelerating international growth
With commercial presence in more than 150 countries, PSA Peugeot Citroën is focusing its strategy of international development on three zones - Latin America, China and Eastern Europe - to which can be added the strong development potential in markets where the Peugeot and Citroën brands are active, such as Turkey and Russia.
In 2006, PSA Peugeot Citroën for the second time sold more than one million vehicles internationally. Up 4% year-on-year, these sales accounted for a full 31.8% of the Group's worldwide sales. Major international markets included Latin America, with 215,000 units, China (202,500) and Eastern Europe (180,000). PSA Peugeot Citroën has several production sites in these development zones, notably in Brazil (Porto Real), Argentina (Buenos Aires) and China (Wuhan, where output capacity is currently being doubled).
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