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Profile
In 2007, PSA Peugeot Citroën increased vehicle sales by 3.8% to 3,233,000 units. This figure reflects the Group's strong performance in international markets (+11.1%), particularly in its priority regions (China, Mercosur, Russia), where sales rose by 16.1%. The Group consolidated its European leadership in the LCV market and also in the environmental arena, with sales of one million vehicles emitting less than 140g of CO2/km.
Building on its two full-line brands, Peugeot and Citroën, and a rich past in the automotive and industrial business, the Group has set itself an ambitious target. Its aims are to sell more than four million vehicles, to consolidate its position as the leading manufacturer of ecological cars and to achieve operating margin of between 5.5% and 6% in 2010. Its ambition for 2015 is to become the most competitive group in Europe, with extensive international presence.
To achieve these aims, PSA Peugeot Citroën has a highly competitive industrial base of global dimensions, designed for the development of new flexible and modular platforms. The Group has also put in place a competitiveness plan to cut costs.
In addition to car manufacturing, the Group includes:
- Faurecia, which manufactures automotive equipment, including car seats, exhaust systems and other components. Faurecia is the European leader and number two worldwide in most of its businesses.
- Gefco, which furnishes transportation and logistics services, ranking number two in France.
- Banque PSA Finance, which federates the Group’s finance companies.
- Peugeot Motocycles, the third-largest European manufacturer of scooters and motorcycles in the 50 to 125 cc range.
Find out more about the strategy of the PSA Peugeot Citroën Group
More information on the history of the PSA Peugeot Citroën Group
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