Compose your
Press kit

Total weight : 0 Mo Download

08/01/2008 | Paris - January 8, 2008

Vehicles Sales Up 3.8% in 2007
Solid Performances by the Peugeot 207 and Citroën C4 Picasso
One million vehicles emitting less than 140 g/km CO2 sold in Europe

Highlights

  • Vehicles sales up 3.8% to 3,233,000 units
  • Vehicles and CKD units sales rose 1.8% to 3,428,000 vehicles
  • Vehicles sales accelerated in the second half by 6.2% (1.7% in the first half)
  • Sales increased in Europe for the first time since 2002.
  • Sales in the Group's priority regions (China, Mercosur, Russia) were up 16.1%.
  • One million vehicles emitting less than 140 g/km CO2 were sold for the second year in a row.

PSA Peugeot Citroën sold 3,428,000 vehicles and CKD units in 2007, up 1.8% from the 3,366,000 units sold in 2006. This performance reflects a solid 3.8% increase in vehicles sales – led by an 11.1% rise in international markets and a return to growth in Europe, where unit sales rose 1.2% – offsetting a 22.5% decline in sales of CKD units. The pace of growth accelerated in the second half, with vehicles sales increasing by 6.2% versus 1.7% in the first six months.

PSA Peugeot Citroën's strengths in 2007

  • Sales of the Peugeot 207, which was introduced in France in April 2006, totalled 521,000 units, exceeding the target of 500,000 units for the model's first full year on the market. The Peugeot 206 continued to increase its international expansion, helped by the launches in China, Iran and Malaysia in 2006, and confirmed its sales potential with 309,000 units sold. Combined worldwide sales of the 206 and 207 rose 7.1% to 830,000; together, the two models lead the compact car segment in Europe. Aggregate sales of the marque's compact lineup – comprising the Peugeot 107, 206, 207 and 1007 – rose 4.8% in 2007 on the back of 20% growth in 2006.
  • For Citroën, the highlight of 2007 was the success of the C4 Picasso launched in October 2006, with more than 200,000 units sold during the year. The robust performance by the Xsara Picasso, with 120,000 units sold, drove a spectacular 55.1% increase in Citroën's compact MPV sales, making the marque Europe's leading brand in this segment.
  • With combined sales of 348,000 units in 2007, the Citroën Berlingo and Peugeot Partner delivered their best performance ever since their launch more than ten years ago.
  • New products presented or launched during the 2nd half of the year: Peugeot 308 and Citroen C5 respectively, have met with a very favourable reception. The Citroën C5 is due to go on sale in the first half of 2008 while the Peugeot 308 received the "Golden Steering Wheel" award in Germany and succeeded in bringing in over 83.000 sales within a few weeks of its going on sale.
  • PSA Peugeot Citroën confirmed its leadership of the European light commercial vehicles market, with registrations up 4.9% to 387,000 units, representing an 18.8% market share. The light commercial vehicle range has been renewed at a rapid pace since mid-2006. After the June 2006 launch of the Peugeot Boxer and Citroën Relay and the January 2007 introduction of the Peugeot Expert and Citroën Dispatch – elected 2008 Vans of the Year –, the new Peugeot Bipper and Citroën Nemo will go on sale at the beginning of 2008, along with the new Citroën Berlingo and Peugeot Partner during the first half. Following this complete overhaul of the Peugeot and Citroën light commercial vehicle ranges, carried out in record time, the Group will have its youngest ever lineup (with an average model age of 2.2 years) and will be poised to further extend its leadership of this market in 2008.
  • PSA Peugeot Citroën also confirmed its environmental leadership in 2007. For the second year in a row, the Group sold one million vehicles emitting less than 140 g/km CO2, of which 750 000 emitting less than 130 g/km CO2. In the less than 130 CO2 g/km segment in Europe, the Group’s market share stood at more than 26%.
     

Western Europe (18 countries): back to sales growth
In a European car and light commercial vehicle market up by a slight 0.7%, PSA Peugeot Citroën's registrations rose for the first time since 2002, to 2,333,000 units – including 1,226,000 Peugeots and 1,107,000 Citroëns – representing an increase of 0.9%. After several years of market share decrease, the Group's market share held firm at 13.8% (7.3% for Peugeot and 6.6% for Citroën) in a challenging business environment. PSA Peugeot Citroën is Europe's second largest manufacturer of cars and the leading manufacturer of light commercial vehicles.

PSA Peugeot Citroën is market leader in France, Spain, Belgium and Portugal and is ranked second in Italy, Denmark and Switzerland.

  • In France, where the Group is the leading manufacturer, combined Peugeot and Citroën car and light commercial vehicle registrations rose by 1.9% to 779,800 units in a market up 3.5%, representing a 30.9% market share.
  • In Spain, the Group maintained its leadership position in cars and light commercial vehicles with 19.2% of the market. Citroën was once again the country's biggest selling marque, with 203,000 registrations and a 10.7% market share.
  • In a United Kingdom market up 2.8%, the Group's car and light commercial vehicle registrations rose by 1.8% to 286,000 units and its market share held firm at 10.4% in 2007.
  • In Italy, PSA Peugeot Citroën’s fourth largest market in unit sales, the Group sharply increased its share to 9.9% from 9.5% in a market that expanded by 6.2% during the period. Registrations rose by 10.7% to 269,000.
  • In Germany, market share stood at 5.5%. A change in VAT rules at the beginning of the year triggered a sharp 7.9% drop in the market and Group registrations were also down, by 10.6%.
     

Outside Western Europe: vehicles sales up 11.1%
Outside Western Europe, Group sales of vehicles and CKD units exceeded one million units for the third year in a row. These markets represented 32.2% of worldwide sales for the year, versus 31.8% in 2006 and 30.4% in 2005.
Sales of vehicles outside Western Europe rose by 11.1%, led by faster expansion in the Group's priority regions.

  • In Eastern Europe, where PSA Peugeot Citroën is the second largest manufacturer, sales rose 15.5% to 132,000 units, outperforming the market.
  • In the six main countries of Central Europe (Poland, Hungary, the Czech Republic, Slovenia, Croatia and Slovakia), unit sales totalled 115,000 units. This represented an increase of 13.9% in a market up 10.2%, giving the Group an 11.7% share versus 11.3% in 2006.
  • In Russia, a new priority growth region for the Group, PSA Peugeot Citroën registrations rose by a third to 36,000 units in a fast growing market (+35%).
  • In a Chinese market up by a strong 24.5% and following a strong sales growth (+63%) in 2006, Dongfeng Peugeot Citroën Automobile (DPCA) sold 209,000 vehicles in 2007. This represented an increase of 3.1% and gave DPCA a market share of 4%. A product plan has been drawn up, and restructuring of the Citroën network is underway, along with the development of the Peugeot network, to help consolidate sales in 2008.
  • In the Mercosur region (Brazil and Argentina), PSA Peugeot Citroën registrations rose 32.5% to 208,000 units, outperforming a very fast growing car market (+ 27.4% overall, including rises of 27.6% in Brazil and 26.6% in Argentina).
  • In Brazil, registrations rose 33.3% to 129,000 units, for a 5.5% market share, while in Argentina, unit sales expanded 31.1% and market share improved by 0.5 points to 15%.

Growth accelerated in the second half
Sales growth accelerated in the second half of 2007 in Europe as well as outside Europe. In Western Europe, sales were up 2.6% over the period (-0.1% for the first half). Outside Western Europe, vehicles sales increased to 15.6% (+7.1% in the first half) supported by the Mercosur Group results (+44.6% in the second half against +14.4% in the first half).

2008 Sales Outlook
In a still highly competitive marketplace, demand in Europe should remain in 2008 at 2007 levels. For PSA Peugeot Citroën, the year will mark a new phase in the model renewal process, with the launch of the new Citroën C5, the expansion of the Peugeot 308 line-up, and the introduction of the Citroën Nemo and Peugeot Bipper small commercial vehicles, as well as the new Citroën Berlingo and Peugeot Partner. Combined with the ramp-up of the models introduced in 2007, these new models should drive faster growth in the Group's European unit sales.

As a result, the Group expects to sell around 3,550,000 to 3,650,000 units sales of assembled vehicles and CKD units in 2008, representing an increase of around 5%. This growth should be stronger in the second half of the year than in the first six months, as a result of the scheduled launches of new vehicles. This objective is in line with the CAP 2010 action plan.

 


Related documents
1 Documents available
Vehicles Sales Up 3.8% in 2007 (101 Ko)
Action on the selection :
View all documents
See also :

Publication

2014 Corporate Social

Responsibility

Download the CSR report
Other resources

Videos, photos and press kits for media professionals
 

Learn more

All the videos and photos produced by PSA Peugeot Citroën 

Learn more
Top